A challanging position in management/marketing/sales,or any aspect of business operation utilizing my skills set.
RON PERKINS
Phone: 602-421-9810 ï‚ Email: ï‚ Fax: 480-563-8981
A versatile senior executive with 30+ years experience in market start-up, new product implementation, organizational restructuring, revenue growth and military service. Results driven through innovation, vision, focus and passion. Extensive consultative experience in business plan development and implementation strategies. Strong transformational leadership skills in sales, training, executive and organizational development. Proven success in multiple platforms, relationship building, creative problem resolution, and company integration initiatives.
• Respected team-builder, adept at visualizing the big picture, listening, inspiring confidence, and leading by example. Recognized by employees, clients, and upper management as a “go-to†resource.
• Proactive problem solver, applying vast experience and sound judgment to get to root cause of problems. Always calm under intense pressure, superior decision-making abilities and inherent talent for mediating tense situations.
CORE COMPETENCIES & KNOWLEDGE
 New Business Development
 Sales/Ops Management
 Financial Analysis
 Strategic Partnerships
 Public Speaking  Sales / Marketing Strategies
 Product Development / Launch
 Recruiting / Training
 Financial Forecasting
 Mediation  P&L Management
 Organizational Change
 IT/Computer Literacy
 Logistics analysis
 Multi Site Management
PROFESSIONAL HISTORY
BARON C & A, LLC 2002-Present
Principal
Developed a consulting firm specializing in analysis of business issues along with the development and implementation of strategies for solving those issues.
• Experience included, but was not limited to, the industries of Mining, Construction, Swimming Pool Industry Wholesale and Retail and Quarrying.
EL CAPITAN PRECIOUS METALS, INC. 2005-2007
Vice President and Director
Oversaw all aspects of the day-to-day business operations of an exploratory mining company with ownership interests in several properties throughout the US.
• Restructured executive team and board of directors by conducting extensive business and market review resulting in clear expectations and full accountability for each channel.
• Experience included gaining extensive knowledge of regulations and procedures applied to a public company.
PEBBLE TECHNOLOGY, INC. 1989-2002
CEO and President
Revived a failing company into a thriving national and international business through the implementation of comprehensive business strategies utilizing skills in leadership, marketing, sales, finance and organizational development.
• Analyzed financials and developed a five year pro forma to make the Company successful.
• Developed a marketing program nationwide significantly increasing sales with extensive profits.
• Started three subsidiaries for vertical and horizontal integration; two of which were in foreign countries.
• Increased number of employees from two to over fifty.
• Managed a research and development team, which added profitability to the product lines.
• Instituted a financial arrangement with a national banking institution to manage cash flow.
PR POOLS 1986-1989
President
Owned and operated profitable Swimming Pool Construction Company.
• Attained sales of over one million dollars within two years with a significant net profit.
• Personally handled all sales, marketing and financials.
CARETAKER SYSTEMS, INC. 1983-1986
Vice President
Responsible for Sales, Marketing and Financials for a firm that manufactured products related to the swimming pool industry.
• Developed a national sales and marketing program.
• Implemented a computer based financial system.
• Increased sales and profitability significantly.
SIGNIFICANT ACHIEVEMENTS
U.S. Naval Officer, Diesel Submarine, Two Tours Vietnam
Assistant Professor, University of Southern California
Past President Rotary Club
Extensive Contribution on Committees of Local Chamber of Commerce
EDUCATION
Masters in Business Administration
University of Southern California
B.S., Marketing and Management
University of Arizona
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