General, Executive or Sales Management in HVAC or related products or services
CRAIG J. DILLER
Senior Executive/Branch Manager/Sales Manager
Strategic Leader with MBA and many years of demonstrated success in all aspects of management seeks growing company that desires more productivity and improved results. Proven experience in executive management, sales management, and operational management in a technical B2B industry
CAREER OVERVIEW__________________________________________ ____
KELE, INC. ($80M worldwide distributor) 2004-2008
Director, Business Development (National Sales Manager)
CONTROLTEC, INC. (contractor) 1986-2004
COO
MCC POWERS (NOW SIEMENS) (specialty contractor and engineering) 1978-1986
Branch Manager, Engineering Manager, Operations Manager, Engineer
REPRESENTATIVE ACHIEVEMENTS: _____
Director, Business Development (Kele): Hired to turn a distribution company with flat sales to double digit sales growth. Took a lackluster sales team and created a proactive sales unit called Project Pricing to capture more business from the existing customer base. Project Pricing unit was responsible for 60% of all new sales growth. Achieved double digit sales growth by hiring, training, developing a commission plan, coaching and goal setting. Was promoted from Sales Team Leader to Director, Business Development (National Sales Manager) in less than three years. Expanded duties included Regional Sales, National Accounts, OEM Sales, and International Sales. Grew International Sales over 20%. Negotiated all contracts with 5 major National Accounts. Managed 15 sale professionals selling B2B technical products and systems.
COO/Branch Manager (ControlTec, MCC Powers): Complete P&L responsibility for over 17 years as well as total company leadership for a multi-branch company. During tenure as COO, took a money losing company to profitability in three years without the need for additional capital. Consistently met or exceeded budget goals. Excellent interpersonal skills in working with customers, employees, foreign investors and bankers. Directly supervised over 20 employees in sales, operations, and administration. Consulted on the design team that developed new products for the convenience store market. The first year as a branch manager, won the national award for service sales increase.
Sales, Marketing and Business Development (ControlTec): Expanded business opportunities by creating and managing a network of 55 reselling dealers throughout North America in less than two years and successfully moved from a contractor to a technical distributor resulting in increased sales over 250%. Developed and sold products and technical support/start-up to various national retail accounts. Developed print advertisement, publicity, and C- level sales presentations.
Operations / Turnaround Management (ControlTec, MCC Powers): Started as a branch engineer and quickly moved up to the Branch Operations Manager. Managed the operations of a contracting firm including engineering, installation and service. Supervised sales professionals, degreed engineers and union tradesmen. Consistently brought projects under estimate. Projects included power plants, office buildings and schools. Successfully project managed a multi school, million dollar plus, district wide energy conservation project.
EDUCATION: __________________________
MBA- University of Arkansas at Little Rock
BS- University of Tennessee
REPRESENTATIVE SKILLS: __________
Managing Skills:
 Focused on profitability and fully understands accounting spreadsheets
 Focused on giving employees goals and holding them accountable for results
 Excellent trainer, selection of people, and communicator
 Team player who leads by example
 Understands inner working of operations, sales and marketing
 Successful results from employees by goal setting, motivating, monitoring and teaching
 Very cost conscience and revenue driven
Leadership Skills:
 Promoted to branch operations manager with two years of industry experience and then became MCC Powers’ youngest branch manager one year later
 At ControlTec, went from branch manager to company president in two years
 Promoted from Sales Team Leader to Director, Business Development in two years
 Served on the National Board of Directors for the largest college fraternity as well as the National Recruitment (marketing) Committee (Chairman)
 Taught seminars to college men in management, leadership, and marketing
 Known for exceptional strategic thinking
Other Skills:
 Exceptionally strong written and verbal communications skills
 Proficient in solving problems and being creative with successful results
 Trained in Lean Processes
 Held Tennessee contractor’s license
 Proficient in Microsoft Excel, Word, and PowerPoint
 Trained in Sandler Sales Institute – Presidents Club
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