To Work for a company that wants me to make them a bunch of money.
Devon R. Diaz, P.E.
824 Devonshire Dr. • Encinitas, CA 92024 • 949-283-1144 • devond[at]pacbell.net
Objective:
Business Development and Professional Environmental/Civil Engineer seeks position in a growing company that can utilize my ability to manage winning teams, develop fundable business plans including: complex pro-formas, tactical and strategic marketing plans, operations plans, risk analysis, hiring plans and presentations that win.
Business Development Achievements:
Assisted Small Medium Businesses obtain more than $4M in private and traditional equity. I have mastered the art of developing fundable business plans which include: pro forma’s, tactical and strategic marketing plans, operations plans, risk analysis, hiring plans, proper business structure, and helping to prepare a winning presentation for your executive summary. Once I have developed a start-up concept or existing business into a fundable plan, I know the people to take it to for serious funding consideration for either private equity, venture capital, traditional or a combination of these funding sources.
Electronic Waste (e-waste) Business Development - Co-founded a pioneer of ease e-waste, inc., an electronic waste collecting/recycling that was built to capitalize on the $5B U.S. electronics-waste market. Profitable from year-1; with warehouse, 6 staff, and 200 business customers. Featured on Huell Howser’s PBS show California Green. Developed consumer e-waste collection service for CompUSA and produced 6 events per month. A strong PR campaign ranked ease e-waste #3 on Google for term “e-wasteâ€.
Franchisor Business Development ¬ Built franchise business plan, operations plans and pro-forma’s alongside franchise development consultant and sold first franchise 9 months from the start of the project. Managed franchise marketing, internet development, operations, vendor support and sales.
Electronic Document Management Software Enterprise Sales - Prospected for and developed new companies needing a full featured Document Management product at an affordable price that was easy to install, manage and could integrate into CAD and other database supported solutions. New Customers acquired included: Huitt Zollars, Sandia Labs, Ameron, Applied Materials, U.S. Marines, Georgia Pacific, Gillig, Leech International, Craig & Grant, DMJM, CBS TV, NASA Ames Research Center. Added $3M in gross revenues.
AutoCAD VAR and Software - Developed Civil Engineering and Architectural Engineering training and integration plans, from proposal design to delivery, to provide complete solutions to the Architectural, Engineering and Construction (A/E/C) market. Integrated: Infrasoft MX Products, ER Mapper, Navis Works, AutodCAD Map, ESRI, Autodesk World, Land Development Desktop, Synergis Adept, Kwickstar and other 3rd party utilities that enhanced customer productivity. and time to market. New applications increased share of Autodesk products and services in A/E/C market by 66% and added net revenues of $2.5M per year.
Experience:
12/08–06/09 Business Development Consultant -MojoPages Solana Beach, CA
Overview: Recruited by a member of the board to help build partnership opportunities as well as develop operational processes to ensure round 2 venture funding.
- Vision - Utilize my unique skill set in business development, operations, marketing and management to develop a strong operations plan for future growth and funding.
PHASE 1 Goal: RECRUIT NON-PROFIT PARTNERSHIPS; Local merchant search is a $3B industry that is expected to grow to $15B by the year 2012. Through website partnerships in strategic geographic markets, MojoPages can immediately generate revenue from pay per click advertising while also garnering millions of unique page impressions for future banner advertising opportunities.
Results: Recruited 10 Non-Profit Partnerships resulting in immediate revenue which is on track to grow to $10,000 per month by month 6.
PHASE 2 Goal: BUILD AUTOMATED PARTNERSHIP PROGRAM; Trend data revealed that of 100 leads contacted, 1 partner was signed. Utilizing skills in systems analysis and design methodologies, I developed strategic and tactical marketing plan to initiate an automated partnership recruitment plan. Thus we will reach out to 1000 leads per week instead of the current 100 leads per week.
Results: Pilot launch of program is scheduled for
May, 2009
PHASE 3 Goal: OPERATIONS AND PROCESS DEVELOPMENT; To satisfy venture capital requirements, I built the process and context flow diagrams of the sales, implementation, and quality assurance processes. Also, I analyzed the processes for redundancy and prioritization of capital and resources for venture capital submittal. Further, I developed a 5 year financial model to support these recommendations.
Results: Continued development and analysis of business processes for future operations of the company.
9/03–9/08 CEO - ease e-waste, inc. Santa Ana, CA
Overview: Co-founded a pioneer of electronic waste collecting/recycling that was built to capitalize on the $5B U.S. electronics-waste market.
- Vision - Build business in California (first state to legislate fees and collection laws), scale it regionally and then nationally.
PHASE 1 Goal: BUILD B2B AND B2C OPPORTUNITIES FOR THE $193M INDUSTRY; the B2B focus is on collection services for business requiring an easy and reliable recycling solution for their obsolete electronic devices. B2C focus is consumer collection and recycling events at various retailers.
Results: Profitable from year-1; with warehouse, 6 staff, and 200 business customers. Featured on Huell Howser’s PBS show California Green. Developed consumer e-waste collection service for CompUSA and produced 6 events per month. A strong PR campaign ranked ease e-waste #3 on Google for term “e-wasteâ€.
PHASE 2 Goal: BUILD NATIONAL FRANCHISE MODEL; Hired Francorp, the U.S. leader in franchise development (2,000 businesses franchised to date). Unveiled ease e-waste at the West Coast Franchise Convention - voted best new franchise concept.
Results: Sold the first franchise in one of the fastest periods from concept-to-sale Francorp had seen in 30 years.
PHASE 3 Goal: EXIT BUSINESS; evaluated various exit strategies including Venture Capital investments or outright sale and decided the best approach was to sell ease e-waste and start a consumer e-waste event planning and promotion business in partnership with one of the largest recyclers in the U.S. – ecoInternational which has requested that we produce 200 collection events in 2009.
Results: Started Recyclers Network.
1/01– 8/03 Account Executive – SYNERGIS TECHNOLOGIES Quakertown, PA
Overview: Prospected for new Civil, Architectural, Construction customers (A/E/C) for the “Adept†product line of Electronic Doc Management Systems (EDMS). Historically, Synergis sold to mechanical engineering, manufacturing clients. Consulted with clients to understand their current culture and document management practices and then worked with Synergis’ development team to design a solutions to enhance productivity while minimizing culture shock, thus ensuring clean implementation.
- Vision - Integrate Adept with other database driven solutions such as GIS for post construction project management.
PHASE 1 Goal: BE FIRST TO SELL ADEPT SOFTWARE TO A/E/C MARKET; prospected for and found companies needing a full featured Document Management product at an affordable price that was easy to install, manage and could integrate into CAD and other database supported solutions.
Results: New Customer accounts attained: Huitt Zollars, Sandia Labs, Ameron, Applied Materials, U.S. Marines, Georgia Pacific, Gillig, Leech International, Craig & Grant DMJM, CBS Television, NASA Ames Research Center
PHASE 2 Goal: CUSTOMIZE ADEPT TO THE MARKET, helped develop a batch printing module to enable large print volumes, document cataloging with a secure final version electronically. I devised a solution that auto-generated PDF files of all project documents, associated them and printed during off hours.
Results: New product add-on was made available in June 2004.
2/00-1/01 Account Executive - ADVANCED ENTERPRISE SOLUTIONS (AES) Santa Ana, CA
Overview: Joined when Autodesk requested that AES (one of their Value Added Reseller (VAR)) expand and include Civil Engineering and Architectural Engineering sales/support to its existing mechanical engineering focus.
- Vision - Develop training and integration plans, from proposal design to delivery, to provide complete solutions to the Architectural, Engineering and Construction (A/E/C) market.
PHASE 1 Goal: CREATE A NEW PRODUCT & VENDOR PARTNERSHIP: integrated: Infrasoft MX Products, ER Mapper, Navis Works, AutodCAD Map, ESRI, Autodesk World, Land Development Desktop, Synergis Adept, Kwickstar and other 3rd party utilities that could enhance my customer productivity and time to market.
PHASE 2 Goal: BUILD A NETWORK OF COLLABORATORS; founded the Civil CADD Consortium (http://www.c3usa.org/). IT directors and CADD managers from some of the largest Civil Engineering firms in So. California and is sought after for development advice from many CAD manufacturing industries.
Results: Increased share of Autodesk products and services in A/E/C market 66% and $2.5M/year.
• Developed Autodesk Civil Engineering and GIS Technical department.
• Developed pre-sales events presenting applications of Civil/GIS software and services, including product demonstrations, seminars and workflow analysis
• Autodesk certified instructor for AutoCAD, Autodesk Land Development Desktop and AutoCAD Map
1/97 to 5/98 Application Engineer - KETIV TECHNOLOGIES, INC. Fullerton, CA
Overview: Became a certified instructor and presenter for AutoCAD, AutoCAD Map and Softdesk Civil Solutions.
• Designed and delivered courses for AutoCAD and Civil Engineering related products
• Developed marketing strategies that resulted in an expanded client base
• Provided technical support for AutoCAD, AutoCAD Map and the Softdesk products
• Provided consultative services in the area of CAD standardization and design methodology
Key Initiative: In 1997, Autodesk introduced one of its entry level Geographic Information Systems and I had the unique opportunity to become a certified GIS instructor.
9/94-12/96 Civil/Environmental Engineer - BOOKMAN-EDMONTSON ENGINEERING, INC. Glendale, CA
Overview: Bookman Edmontson (B-E) designs water; diversion, treatment, distribution systems and control facilities.
• Engineered water delivery and storage systems, large diameter pipelines, open channel projects and reservoirs
• Performed hydraulic analysis, earthwork analysis, quantity and cost estimates
• Developed groundwater contamination plume models to map transmissivity of the aquifer
• Produced presentation-quality designs maps and exhibits
Key Initiative: Launched the corporate network and CAD department – bought the technology, oversaw installation, training and maintenance of all network hardware and software
Need: Bookman Edmonston had won a large project to design a large diameter pipeline and reservoir.
Action: I built BE’s CADD solution and managed the local computer network.
Action: My team had completed 4 major pipeline projects and implemented cutting edge design analysis and photo overlay programs into the CADD solutions we offered.
Results: BE started winning projects on par with the biggest engineering firms in the U.S.
7/91-7/94 Engineering Aid/CADD Operator - STETSON ENGINEERING, INC. West Covina, CA
Overview: Part-time role while in college/Full-time after graduation.
Key Initiative: Stetson was awarded a small design project for a large diameter pipeline and asked me to do the drafting.
Need: Drafting was done the old fashion way on ink and mylar.
Action: I wanted to use CAD, so I taught myself AutoCAD and proposed that I restart the job in CAD. Stetson agreed and we purchased computers and a license of AutoCAD
Results: By the time I left, I had set up a full CAD station with plotting and networking.
• Designed large diameter pipelines and groundwater models to determine aquifer flow and pumping capacity
• Conducted contamination migration tests of water wells throughout the San Gabriel valley
• Designed alternative methods for sludge disposal of water treatment facilities
• Developed and managed the CADD and IT department
EDUCATION California State Polytechnic University, Pomona: BS Civil Engineering, June 1993
Dale Carnegie Training - Leadership Training for Managers
Value Vision - Value Vision Sales Training
LICENSURE: California State Professional Civil Engineer Registration No. 64190
AFFILIATIONS: American Society of Civil Engineers
Civil CADD Consortium of Southern California
Tech Coast Venture Networks
OTHER INTERESTS Rugby - 20 years and 3 trial invitations for U.S. Nationals, Tennis, Running, Soccer, Reading technical and business books, investigating business opportunities
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