Experienced Sales and Marketing professional with demonstrated ability in Product and Systems Development
SUMMARY OF QUALIFICATIONS
- Experienced at developing and retaining teams of high producers.
- Excel at organization, with proven record overseeing key areas, increasing efficiency, and facilitating communication between all parties.
- Skilled in cost management, including projecting sales.
- Proficient in creative marketing approaches.
- Received several promotions and acknowledgements due to outstanding work performance.
TerraStone Properties, Coto de Caza, CA 2008 - Present
Principal and Consultant, Sales and Marketing
- Advise developers on sales and marketing and inventory management strategies during turbulent market conditions.
- Successfully manage risk/reward strategies for large and dynamic developments and real estate investment portfolios.
- Facilitates transactions and/or consults as a referring agent to sellers and buyers for REO and Non-Performing Note portfolios.
- Provides highly qualified referrals for complex financial transactions and development projects.
DR Horton, Corona, CA 1998 - 2007
Senior Vice President, Sales and Marketing
- Successfully built sales and marketing staff that increased sales and production by more than 350%.
- Effectively developed and implemented new product lines and marketing strategies that improved average margins by 42%.
- Recognized within company continually for highest profit margins and record sales, and the division has been in the Top 10 for Revenue, SG&A and PTI within DR Horton since 1999.
New Millennium Homes, formerly Baldwin Builders, Irvine, CA 1992 – 1998
Sales and Marketing Director
- Successfully cultivated and oversaw 3 divisions in the Southern California sales territory.
- Developed and implemented successful strategies for sales and marketing.
- Effectively controlled policies, including pricing, planning, and budgets.
Sales Representative in Southern California 1988 – 1992
Sales Representative for:
- Kaufman and Broad, Inc., Anaheim, CA
- Executive Property Marketing, Diamond Bar, CA
- Kennedy Wilson, Inc, Santa Monica, CA
- Citation Builders, Tustin, CA
PROFESSIONAL CERTIFICATIONS
Contractors License, 1998
Brokers License, 1996 / Colorado Brokers, 2008
Sales License, 1990
PROFESSIONAL AFFILIATIONS
Member of Sales and Marketing Council (SMC)
Member of Building Industry Association (BIA)
EDUCATION
Saddle Back Community College, Mission Viejo, CA
Associate Degree in Liberal Arts
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